Strategy Day.
One day. Four hours with Carlos. A 25-page written strategy report. The fastest path from "we need help" to "we have a plan." For operators who need a plan now, not next quarter.
Limited to 1–2 sessions per month. Reserve now or join the waitlist.
Built for operators who need a plan now — not in three months.
Strategy Day is right for you if…
- You have an email or newsletter business doing real revenue but no system
- You need a clear plan in days, not weeks
- You want direct Carlos time without committing to a monthly retainer
- You have a specific problem (launch, monetization, deliverability, retention) you need solved
- You already know what's broken — you just need someone with receipts to confirm the fix
Strategy Day is NOT right for you if…
- You're a complete beginner without a business yet
- You want done-for-you implementation (a SendFocus retainer is the right fit)
- You want unlimited follow-up access (Strategy Day includes 30 days only)
- You're not ready to make decisions and act on them quickly
- You need ongoing support over months (look at a SendFocus retainer)
Four hours of working time. One written plan. Thirty days of support.
Not a discovery call. Not a sales pitch. A real working day where we solve your specific revenue problem and you walk away with a documented plan.
60-min scoping call
Before the day. We map out your business, current systems, biggest gaps, and the specific outcome you need from the Strategy Day.
4-hour live intensive
The Strategy Day itself. Two 2-hour blocks (morning + afternoon) or one continuous 4-hour session — your call. Working together on screen, building the plan in real time.
25-page strategy report
Delivered within 5 business days. A written document covering diagnosis, strategy, prioritized roadmap, and specific implementation steps. Yours to keep and reference forever.
30 days of Slack support
After the day. Quick wins, sanity checks, clarifications, and follow-up questions answered via Slack or email for 30 days.
All recordings + materials
Every session recorded. All templates, frameworks, and reference materials shared. Replay anytime.
How the Strategy Day actually runs.
Four hours of working time. Designed for momentum, not lectures.
We run a 60-minute scoping call where I review your current setup, ask clarifying questions, and confirm the specific outcome you want from the Strategy Day. You send over relevant access (Shopify, Kit, Klaviyo, Beehiiv, Substack, ActiveCampaign — whatever you use) and 90 days of campaign and flow data.
Live working session. We walk through your current email program, identify every revenue gap, and rank them by impact. By end of hour 2 you have a clear picture of where you are and where the highest-leverage moves live.
We build the specific 90-day roadmap you'll execute. Sequence-by-sequence, campaign-by-campaign. Includes prioritization, timelines, what to build first, what to delete, what to test.
Within 5 business days you receive the 25-page written strategy report. For the next 30 days you have direct Slack access for clarifications, quick wins, and implementation questions.
Four hours with someone who has receipts.
I'm Carlos Gil. Founder of SendFocus. Author of The End of Marketing (Kogan Page). Contracted Brand Evangelist at GetResponse.
Before SendFocus existed as a service, I built Outlaw Masks (DTC, $5K to 7 figures during COVID) and The Hype Section (local retail, $1M in 12 months) — both with email at the center.
200+ keynotes including Social Media Marketing World, VidSummit, and Digital Summit. Featured in Forbes, Entrepreneur, and Adweek.
When you book a Strategy Day, you're getting four hours with someone who has actually run this playbook through both his own businesses and dozens of clients. Not theory. Receipts.
Includes the 60-min scoping call, the 4-hour intensive, the 25-page written report, and 30 days of Slack support after the day.
Limited to 1–2 Strategy Days per month.
Or book a call to discuss if you want to make sure Strategy Day is the right fit.
What you walk away with.
Every revenue gap in your email program, named and ranked by impact. Broken automations, missing flows, segments that leak money. No guessing about what to fix first.
Sequence by sequence, campaign by campaign. What to build first, what to delete, what to test. Written so you or your team can execute without me in the room.
The 25-page report within 5 business days, every session recorded, and 30 days of Slack access while you implement. You leave with a plan and backup.
How Carlos thinks about email + AI.
A 10-minute breakdown of the AI-powered email writing approach baked into every Strategy Day engagement.
Common questions.
Stop guessing. Build the plan in a day.
Reserve your Strategy Day. Get the scoping call scheduled. Walk away with a 90-day roadmap built specifically for your business.